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Chris Harris-Watts is managing director of Adserve. His primary responsibility is the management of the company's activities. Chris also takes a very active role in product development.

Having worked first for Adserve and then DDS, Chris returned to Adserve in 1990 to head up the development team. In 2000 he became managing director.

Initially trained as a civil engineer with the GLC before switching to IT, Chris was introduced to advertising when he joined the in-house development team at Leo Burnett in London. When the Leo Burnett system was sold to Adserve, Chris joined the new venture from CAP Gemini where he was a business analyst.

Chris is an alumni of the London Business School and the OUBS.

Living in London with his wife and son, Chris enjoys a number of leisure activities including running (four marathons completed), swimming, kick boxing and windsurfing.