This year, for the first time, Adserve unveiled its entire suite of integrated browser-based solutions at a series of user groups in the UK and Ireland. 'Until recently many of our clients would have been aware of Adserve's individual browser-based applications, but not the work we've done on a complete solution, so it was very exciting for us to have the opportunity to demonstrate it,' says Roger Doughty, Adserve Deputy Managing Director. 'The audience were very enthusiastic and, as a consequence, there's been quite a demand for upgrades,' he adds.
In addition to application demonstrations, the Adserve team also had the opportunity to review its achievements during 2004, including the launch of two browser enhancements to be released by the end of this year.
'We always welcome feedback from users and find UGMs extremely useful. As you'd expect our development plan is shaped by user priorities and these meetings are a chance to hear their opinions first-hand. We're now finalising our plans for 2005 and are taking the feedback we collected into consideration,' concludes Roger.